Paid Media Lead

Paid Media Lead – Digital Agency | Inner West Sydney | $100K + Super | 1–2 days in the office

Your new company

This award-winning digital agency is redefining what it means to deliver results-driven marketing. With a team of around 20, they are helping purpose-led brands scale through smart strategy, data-driven execution, and deep platform expertise. Their culture is collaborative, fast-paced, and client-focused, with a strong emphasis on continuous learning and internal growth.


Your new role

As the Paid Media Lead, you’ll play a pivotal role in shaping paid media strategy. You’ll work closely with account managers and oversee two offshore direct reports. This is a strategic and executional role, ideal for someone who thrives in a collaborative, fast-paced environment, looking for a step-up.

Key Responsibilities:
  • Lead paid media strategy across Meta (Facebook/Instagram) and Google Ads
  • Brief designers and copywriters, set up and optimise campaigns (especially Meta)
  • Collaborate with account managers to align media strategy with broader client goals
  • Manage and mentor two offshore team members
  • Support client growth and contribute to the development of the paid media division
  • Navigate internal resource planning and stakeholder expectations with confidence

What you'll need to succeed

  • 3–5+ years in a digital agency environment, ideally in a paid media or performance marketing role
  • Proven experience managing multiple client accounts
  • Prior experience briefing creative teams (designers, copywriters) and collaborating cross-functionally
  • 10/10 expertise in Meta Ads (Facebook/Instagram) — end-to-end campaign ownership
  • Strong working knowledge of Google Ads - strategy and oversight
  • Strong stakeholder management and communication skills, with the ability to push back constructively and prioritise effectively
  • A growth mindset and readiness to step into a leadership role

What you'll get in return

  • Competitive salary: $100K + Super
  • Hybrid working model with 3 days in the office per fortnight
  • Commission on retainer and project referrals
  • Work with a passionate, tight-knit team who are all about upskilling and empowering their employees to succeed!

What you need to do now

If you're interested in this role, click 'apply now', or, forward an up-to-date copy of your CV to zoe.thorndyke@hays.com.au

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.



LHS 297508

Summary

Job Type
Permanent
Industry
Advertising, Media and PR
Location
NSW - Western Sydney
Specialism
Marketing
Ref:
2942489

Talk to a consultant

Talk to Zoe Thorndyke, the specialist consultant managing this position, located in Sydney
Level 13, Chifley Tower, 2 Chifley Square

Telephone: 0280626181

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